Job Description

About EnsembleIQ

Recently named a top company for Best Career Growth, EnsembleIQ is the premier resource of actionable insights and connections powering business growth throughout the path to purchase. We help retail, technology, consumer goods, healthcare and hospitality professionals make informed decisions and gain a competitive advantage. EnsembleIQ delivers the most trusted business intelligence from leading industry experts, creative marketing solutions and impactful event experiences that connect best-in-class suppliers and service providers with our vibrant business-building communities. Our vision is to be the premier resource of actionable insights and connections powering business growth for retail, technology, consumer goods, healthcare and hospitality professionals.

About the Role

The Path to Purchase Institute is looking for an energetic, results-driven Membership Sales Representative to drive new member acquisition and support the growth of our vibrant community across brands, retailers, agencies, and solution providers.

This role is heavily focused on outbound business development, relationship building, and consultative selling. As our ideal candidate, you will proactively identify and recruit new member companies while helping existing members maximize the value of their membership through our events, proprietary research, content, and networking opportunities.

If you have a strong sales discipline, deep curiosity about the CPG and retail ecosystem, and the confidence to build relationships at the executive level, we want to hear from you!

Key Responsibilities

New Member Acquisition (75%)

• Prospecting: Proactively prospect and recruit new member companies across retailer, CPG brand, agency, and solution provider categories.
• Outbound Outreach: Conduct consistent multi-channel outreach via phone, email, LinkedIn, industry events, and referrals.
• Consultative Selling: Use a consultative sales approach to identify business challenges and align Institute membership solutions to client needs.
• Pipeline Management: Build and manage a robust pipeline of prospective member companies while accurately tracking activity and forecasting in our CRM.
• Presentations: Deliver compelling virtual and in-person membership presentations and discovery meetings.
• Territory Strategy: Develop long-term account and territory strategies to drive consistent growth.

Member Retention & Engagement (15%)

• Upselling & Renewals: Support annual membership renewal efforts and identify opportunities for account upgrades.
• Relationship Building: Maintain ongoing communication with assigned members to ensure high levels of satisfaction and platform engagement.
• Value Optimization: Encourage member participation in Institute events, webinars, research, and networking programs.
• Onboarding Transitions: Facilitate seamless introductions of new members to the Membership Services/Success team to guarantee a smooth onboarding experience.

Industry Participation & Cross-Functional Collaboration (10%)

• Event Representation: Attend Institute and broader industry events to network, build relationships, and uncover new sales opportunities.
• Cross-Functional Synergy: Work closely with editorial, events, marketing, and success teams to champion member success.
• Market Intelligence: Gather and share market feedback to continuously refine and improve our membership offerings.
• Industry Acumen: Stay informed on major industry trends across retail media, commerce marketing, shopper marketing, and retail innovation.

Requirements

Experience: At least two years of experience in B2B sales, membership sales, media sales, or business development.

Sales Excellence: Proven consultative selling, negotiation, and relationship-building skills.

Communication: Exceptional written, verbal, and presentation skills with the confidence to pitch C-suite executives.

Organization: High degree of organization with a track record of consistent follow-up and CRM pipeline management.

Collaboration: A team player who thrives in a collaborative, cross-functional environment.

Industry Knowledge: Prior experience or familiarity with the retail, CPG, shopper marketing, or retail media industries is a strong plus.

Travel: Willingness to travel to select company and industry events as needed.

Benefits & Culture

We offer a comprehensive compensation package including health, dental, and vision insurance, with tax-advantaged HSA/FSA options and a monthly stipend for internet. Our coverage includes 100% company-paid short-term disability, long-term disability, and life insurance. Retirement savings include a 401(k) plan, complemented by a holistic well-being program and various optional coverages. We provide generous Paid Time Off (PTO) and a supportive EAP within our award-winning, high-performance collaborative culture.

To support your growth, we provide a robust career development pathway featuring continuous feedback, specialized skills training, and strong leadership. We are committed to Diversity, Equity, Inclusion, and Belonging (DEIB) and have a DEIB Council dedicated to fostering an environment where every voice is heard and innovation is driven by our diverse perspectives.
Check out what it's like to work at EnsembleIQ. 

EnsembleIQ is an equal opportunity employer and committed to diversity and inclusion. We provide accommodations at all stages through recruitment and employment in accordance with Human Rights and accommodation legislation upon request.

Notice of E-Verify Participation: Federal law requires all employers to verify the identity and employment eligibility of all persons hired to work in the United States. EnsembleIQ participates in E-Verify. Click here to view the  E-Verify poster and the  Right to Work poster .

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