Lead -Digital Marketing Job at Tata Consultancy Services, New York, NY

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  • Tata Consultancy Services
  • New York, NY

Job Description

Digital Channels Lead


Must Have Technical/Functional Skills
• 8+ years of experience in web and mobile architecture.
• Hands-on with vibe coding is added advantage.
• Excellent communication and client advisory skills.
• Deep expertise in React JS, React Native, and Angular (mandatory).
• Working knowledge of Flutter, Vue.js, Next.js, and Node.js is a plus.
• Experience with headless CMS, DXP platforms, and API-first architectures.
• Strong understanding of MVVM, Clean Architecture, and SOLID principles.
• Familiarity with accessibility standards (WCAG), SEO, and performance optimization.
• Experience in Agile delivery, stakeholder engagement, and team leadership.


Roles & Responsibilities
• Architect and implement enterprise-grade solutions using React JS, React Native, and Angular across web and mobile channels.
• Experience in vibe coding by leveraging tools/products
• Drive solution design for hybrid and cross-platform mobile apps, with Flutter as a value-add.
• Collaborate with design, content, and engineering teams to deliver immersive, responsive, and accessible digital experiences.
• Define and enforce architecture standards, reusable components, and performance benchmarks.
• Lead client workshops, platform evaluations, and roadmap planning for digital channel modernization.
• Integrate with CMS, analytics, and marketing platforms (Adobe, Sitecore, Drupal, Optimizely) for personalized experiences.
• Guide teams on DevOps, CI/CD, and cloud-native deployment strategies.


Education


Bachelors Degree

Salary Range: $180000 - $230000 a year

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